Conventions of Teaser Trailers - "Rango"

The first teaser trailer I am going to analyse in terms of conventions is the teaser trailer for "Rango".

• Production company logos are at the start of the trailer
• The editing is rapid and the shots change quickly - short takes are used
• Many prominent references to cast
• A number of taglines are used
• There is a release date at the end of the trailer
• The music builds and becomes very fast paced, but ends suddenly
• The teaser includes a number of impact sounds